'Super Mario Run' heads the Top Grossing category in the App Store already

Mere hours after its unveiling, Nintendo's Super Mario Run blockbuster climbed up the ladder to reach the top spot in the Top Grossing category of the App Store. 

Needless to say, it also tops the Free section chart, as it is free to play until 20 seconds into the fourth level. After that, the game is $9.99, which is on the steep side for a mobile game, but with 20 years of fame behind its back, this Italian plumber has earned his mettle. 

Apple will also stands to benefit from Nintendo's push into mobile, as it collects 30% of the App Store revenue in exchange for exposure to a billion iOS devices worldwide. The other title with Nintendo in the mix, Pokemon Go, is still high in the Top Grossing ranks, too, and the company has plenty of titles left to bring to mobile still.

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Gene Munster says goodbye with a final call for Apple to sell 170 million iPhones in fiscal 2018

Piper Jaffray analyst Gene Munster has been quoted in many of our stories over the years. He is taking his analytical skills to a different part of the financial industry as he starts a Venture Capital firm. In his final note to Piper's institutional traders, Munster gave his expectations about what he believes will be in store for Apple over the next five-years. 

Munster's 874th note about Apple said that services are the next frontier for the tech titan. If the company cannot make that change, investors will once again be forced to focus on unit growth and innovation. Speaking of unit growth, Munster says that the March and June quarters next year will see Apple topping the Street's expectations for sales of Apple iPhone 7 and Apple iPhone 7 Plus. 

The analyst predicts that the tenth anniversary iPhone, with a rumored edge-to-edge OLED panel, will produce high single-digit to low double-digit growth next year. Calling the premium anniversary model the iPhone 10, Munster expects sales of 170 million units of the iPhone during Apple's fiscal year 2018 which starts October 1st, 2017.

To be considered a services company by investors, Munster said that Apple would have to produce 50% of its revenue or more from back end businesses. In addition, Apple would have to sell cheaper devices and accept lower profit margins. 

"The experience was rough, but using the iPod gave me a sense of joy I never had from any other product. They did it with the iPod and recreated that joy with the iPhone. That magic is a big reason why we've been unwavering bulls on Apple for almost the entire time we've covered it...the company can recreate that magical feeling with some future product and will enjoy watching the stock rise when they do."-Gene Munster, departing analyst, Piper Jaffray

Some time in the next five years, Munster sees Apple replacing the iPhone with a wearable device using Augmented and Mixed Reality. He also expects automobiles to be the next major platform that Apple will dominate.

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Tech executives have "productive" meeting with the President-elect and his family on Wednesday

As expected, some of the most important executives in the tech world managed to make their way to the Trump Tower apartment of President-elect Donald Trump yesterday afternoon to attend a summit. The meeting between Trump and tech executives like Apple CEO Tim Cook, Amazon CEO Jeff Bezos, Alphabet Inc's Larry Page and Eric Schmidt, and Microsoft CEO  Satya Nadella went better than anyone could have dared.  

The meeting took place on the 25th floor of Trump Tower and besides the President-elect, Ivanka Trump, Donald Trump Jr. and Eric Trump attended as well. The three children sat at the head of the table. Also in attendance was Vice President-elect Mike Pence.

During the campaign, Trump attacked Apple and started a short lived boycott of the company. He complained about Apple producing its devices overseas, which lead Apple to start talks with its manufacturing partners about moving some iPhone production to the states. Apple wasn't the only tech company that the billionaire real estate developer picked on during the campaign. In May, he said that the entire sector was overvalued. "You look at some of these tech stocks that are so, so weak as a concept and a company and they're selling for so much money," Trump told Reuters seven months ago.

And while most of the tech executives supported Hillary Clinton, they did show up on Wednesday. While some expected to get blasted by the billionaire, they were met by a less bombastic Trump who told them that "We're going to make fair trade deals. We're going to make it a lot easier for you to trade across borders." 

Amazon's Bezos, whose Washington Post was one of Trump's biggest media critics, called the meeting " very productive." He added that he "shared the view that the administration should make innovation one of its key pillars, which would create a huge number of jobs across the whole country, in all sectors, not just tech - agriculture, infrastructure, manufacturing -everywhere."

In the presence of reporters, Trump made it clear that the door is always open for these tech leaders to meet with him. "There's nobody like the people in this room, and anything we can do to help this go along we're going to do that for you. You call my people, you call me, it doesn't make any difference. We have no formal chain of command," said the President-elect.

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Police can now demand your phone's passcode

Up until recently, no law enforcement officer could make you unlock your phone for them. That all changed when a US court ruled that police can make you unlock your handset with the fingerprint scanner, but not with a password or passcode.

This is why when the state of Florida charged a man with third-degree voyeurism, and obtained a warrant to search his iPhone 5 for incriminating photos, the case stalled. It appears that a trial judge denied permission to the police to force the man to give his passcode. According to said judge, this would be the same as testifying against himself, which is a violation of the Fifth Amendment.

The case reached the Florida Court of Appeal, though, and the decision was reversed. This basically grants the police the right to make the suspect give up his passcode. According to the Court of Appeal, this will not violate the Fifth Amendment, as the police already knows that the photos are very likely to be on that phone's memory.

“Providing the passcode doesn not 'betray any knowledge [the suspect] may have about the circumstances of the offenses' for which he is charged,” said Judge Anthony Black. “Thus, 'compelling a suspect to make a nonfactual statement that facilitates the production of evidence' for which the state has otherwise obtained a warrant based upon evidence independent of the accused's statements linking the accused to the crime does not offend the privilege.”

The trial judge based his decision on a U.S. Supreme Court case, where it was ruled that a suspect may be forced to surrender a key to a strongbox, but not a wall safe combination. Therefore, the iPhone's passcode must also be protected, according to said judge.

The appeals court thinks otherwise, though. “We question whether identifying the key which will open the strongbox – such that the key is surrendered – is, in fact, distinct from telling an officer the combination,” Judge Black said.

In the end of the day, Judge Black decided that “this is a case of surrender and not testimony” due to the fact that the state already knew it could find evidence on the handset through other means, and obtained a warrant based on this knowledge.

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Bear is a great new notes app with support for formatting, sync and more

Bear is a new note-taking app for iOS devices and Mac computers that features a simple, intuitive design with some neat formatting options and a beautiful, clean design.

It is completely free to download, but if you want to use its pro features like cross-device sharing and more, you'd need to sign up for a paid subscription running for $1.5 per month, or $15 for a year.

What makes Bear different than most other note taking applications is the ability to easily link notes to create a whole body of work, and you can also easily use hashtags to organize your thoughts. Everything is neatly stored in plain text, so it's easily transferable between different mediums.

Bear is also a flexible app: as much as it is about basic notes and to-do lists, it's also well fit for coders or more serious prose writers looking to craft their next thing. The app is compatible with external keyboards, so you can do some more serious typing without having to carry your Macbook and right below you'd see a demo of how this works.

Additionally, Bear also comes with a full-screen mode that allows you to concentrate fully on your writing, without any distractions.

The list of features also includes the following:

• Rich previews while writing so you see prose, not code
• In-line support for images and photos
• Advanced Markup Editor that supports and highlights over 20 programming languages
• Use Cross-Note Links to build a body of work, quickly reference other notes, and more
• Quickly add todos to individual notes to keep yourself on task
• Multiple export options including HTML, PDF, DOCX, MD, JPG, and more
• Smart Data Recognition of elements like links, emails, addresses, colors, and more to come
• Hashtags to quickly find and organize notes however you like
• One-tap formatting on iPhone and iPad with a custom shortcut bar
• Focus Mode hides notes and other options when it matters
• Effortless, secure, and private multi-device sync via iCloud

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watchOS 3.1.1 update gets pulled after bricking reports, users must contact Apple for replacements

Apple released watchOS 3.1.1 a few days ago and many Apple Watch owners now report that their smartwatches have been bricked in the attempt of updating to the latest version of the OS.

Following these bricking complaints, Apple has decided to pull the update from its servers, so if you haven't updated until now chances are that you won't be able to do it anymore. In fact, it's not even recommended to try and update to watchOS 3.1.1 until Apple fixes the bricking issues.

Many Apple Watch owners have taken to Reddit to complain that their smartwatches have been bricked after updating to watchOS 3.1.1 and that they have been forced to visit the nearest Apple service.

While some managed to save their devices by performing a force restart holding down the side button the the Digital Crown, the solution hasn't really worked for many. 

Those who plan on heading to an Apple retail location will probably have to wait a bit for their smartwatches to be replaced, but one thing is sure: these bricked Apple Watch units can't be repaired in stores.

It's also worth noting that many customers have had their Apple Watch units bricked, this doesn't seem to be a widely spread issue yet. It's unclear why some smartwatches bricked after the update while others didn't.

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BMJ: Pokemon GO won't keep you fit; game only produces shortlived improvement in exercising

Remember those steamy summer nights when you'd be walking for hours, smartphone in hand, trying to catch Pokemon while playing Pokemon GO? And when your spouse or parents or friends looked at you like you were Mr. Mime, complaining that you were spending too much time on that dang game, you responded that all of that walking was making you fit and healthy.

As it turns out, any health effects from playing Pokemon GO were shortlived according to a report in the British Medical Journal. For this survey, the medical publication recruited U.S. Pokemon GO players aged 18 to 35. All of them had to use an Apple iPhone 6 because of its ability to automatically record the number of steps taken while being held. Participants were paid $2 (and your mom told you that you couldn't make any money playing Pokemon all day!).

The bottom line is that Pokemon GO players started fast when they downloaded the game. During the first week of game play, they showed an average increase of 955 steps a day over the non-players, who kept walking at their baseline pace. By the sixth week though, the additional steps tallied by players over non-players was only 130, and the players were back to their baseline. Considering that interventions designed to get people up and walking add 2500 steps a day over a longer term period, we'd say that Pokemon GO really doesn't appear to provide any long lasting fitness benefit. The BMJ said so, too.

The Journal did point out the limitations in its survey. Not every player uses an iPhone 6 to play, and steps were counted only when a player had the iPhone 6 in his/her hand. In addition, the survey covered U.S. players only. On the other hand, there are sure to be some Pokemon GO players who lost a lot of weight. Video game players are usually not active; for many, playing Pokemon GO brought about a major change in lifestyle.

"Results: 560 (47.4%) of the survey participants reported playing Pokémon GO and walked on average 4256 steps (SD 2697) each day in the four weeks before installation of the game. The difference in difference analysis showed that the daily average steps for Pokémon GO players during the first week of installation increased by 955 additional steps (95% confidence interval 697 to 1213), and then this increase gradually attenuated over the subsequent five weeks. By the sixth week after installation, the number of daily steps had gone back to pre-installation levels. No significant effect modification of Pokémon GO was found by sex, age, race group, bodyweight status, urbanity, or walkability of the area of residence.

Conclusions: Pokémon GO was associated with an increase in the daily number of steps after installation of the game. The association was, however, moderate and no longer observed after six weeks.-BMJ"

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Unopened OG Apple iPod carries hefty $200,000 price tag on eBay

The other day, we showed you an eBay listing for the original Apple iPhone, still sealed in the box, priced at $22,000. Before the iPhone allowed Apple to change the smartphone industry, the company changed the music industry with iTunes and the Apple iPod. Essentially a glorified MP3 player, the original iPod held 5GB of music and could run for as long as 10 hours before needing a charge. The device carried` a 2-inch monochrome display.

What makes the iPod so important from a historical perspective is that it gave Apple the confidence to take on the smartphone manufacturers with the iPhone. The success of the iPod showed that the company could prosper in the consumer electronics business, and succeed on its own terms. This was a different ballgame than selling high-priced computers to people who "think different."  

Now, an original Apple iPod still sealed in its original box is being sold on eBay. If a mint condition OG iPhone sealed in its box is priced at $22,000, how much would a seller want for the device that paved the way for Apple's iconic smartphone? How about $200,000. The seller, who has a history of selling old and rare Apple items, is pricing this well above other sealed iPods listed on eBay. But part of the fun of making a purchase like this, is being able to say that you spent $200,000 for a box that you will never open in your lifetime.

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Apple granted patent for dual-SIM technology

Recently we came across some rumors that Apple might be looking to hit the Chinese market with a dual-SIM version of the iPhone 8. We've seen such rumors prior to the launch of the iPhone 7 too, but they proved to be untrue. This is why we dismissed the new speculations entirely, without looking to much into them.

We might have been wrong to do so, though, as the database of the United States Patent and Trademark Office (USPTO) now contains a patent, granted to Apple, for a dual-SIM technology with two separate antennas.

The patent details the technology used to work with two SIM cards, and how to determine the priority between them. According to the description, the card that's actively used for a call will have the priority over the one that's used for data at the same time, which is perfectly normal. We don't want our calls cut short, just so we can receive a Candy Crush invite.

Some embodiments, detailed in the description, support LTE networks, which is to be expected for a flagship device, so having two SIMs won't compromise connectivity options at all.

It is important to note that this is merely a patent and it doesn't confirm any dual-SIM iPhone rumors. Apple may or may not use this technology in future devices, but after this one, we'll keep our eyes open for more info on a dual-SIM iPhone.

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Yet another report indicates that sales of the iPhone might not be as strong as years past

With 2017 marking the ten-year anniversary of when Steve Jobs first took the wraps off of the iPhone, we're expecting big things from Apple come next year. Since so much hype is being placed on the next-generation iPhone, it makes sense as to why Apple played it a bit safe this year with the iPhone 7 and 7 Plus. The introduction of true water-resistance, a brighter screen, and a refined design were all certainly nice additions, and while there's no doubt that the iPhone 7 line is the best one yet, it's also no surprise that this year's iPhone is a bit boring when compared to previous iterations.

Since the iPhone 7 hit the market, we've seen reports that sales for Apple's latest smartphone were a bit lukewarm and not as great as the company was anticipating. New information by way of Barron's reiterates this fact, as it states that multiple manufacturing plants in Taiwan that create various components for the iPhone have faced losses as a result of the phone's lackluster sales reception. It's reported that a total of 19 different companies in Taiwan have been faced with losses, with their total cumulative profits down about 0.4-percent when compared to this time last year. Some of these 19 companies include the likes of Foxcon and Largan Precision, and while this is just one outside report and nothing official from Apple, it's still quite interesting.

As mentioned above, the lower sales for the iPhone could be a result of so much anticipation being placed on next year's model. We've heard reports that the 2018 iPhone could feature a revolutionary wireless charging standard and long-awaited OLED panels, so it makes sense as to why some customers would be inclined to hold off on this year's offering. In addition to this, the iPhone 7 marks the third-year in a row that Apple has stuck with the same general design for their smartphone, so customers could also be getting fatigued by more of the same.

Ming-Chi Kuo is one of the best analysts in the industry, and a few weeks ago Kuo reported that lower iPhone sales could also be a result of no planned refresh for the iPhone SE and overall lower demand over in China. These reported weaker sales for the iPhone certainly don't mean that Apple is falling to its demise, but it'll be interesting to see how the company responds to these claims and reports with their product line in 2018.

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Apple's iOS 10.2 update: here are all the new emoji

After a long period of beta testing it, Apple has now released iOS 10.2, the latest version of its mobile operating system.

We already have the big story about all the changes that come with iOS 10.2, but in this article we wanted to focus on what's probably the most fun of them all: emojis.

SOME ARE FUN, SOME ARE CREEPY

Apple brings a slew of new emojis in iOS 10.2 with support for Unicode, and apart from the peach emoji retaining its filled with sexual innuendo form, there are a few interesting and a few creepy new ones that you might want to know about.

Things like the extremely creepy long-nose lying face emoji are now official, and you also now have harambe, all sorts of emojis for sports and a very weird drooling emoji. Check them all out right below.

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Apple and Google reject an app designed as a workaround for female nudity filters on social media

There's an app for everything these days. Apparently, there's also one that's supposed to make your nudes compliant with social media policies, so you can post your explicit photos without the fear of an account suspension.

At least, that's the idea of Nood, an app designed by the model Melina DiMarco and targeted exclusively towards women. The app lets women place cartoon representations of their breasts and private parts on top of their real counterparts, so nude photos comply with social media policies and users can post them freely around the web.

According to DiMarco, other forms of censorship, such as black bars and crosses, encourage the sexualisation of the female body. “I get very frustrated when I see Xs and bars and cutesy stickers on the female body. To me that promotes the over sexualisation of the female form,” she said for BBC. We're not entirely sure how cartoon breasts and vaginas will stop this sexualisation of nudes, though.

Apple and Google both disagree with the idea of such software. According to Apple, the app “includes content that many users would find objectionable and offensive”, and Google said “we don't allow apps that contain or promote sexually explicit content”.

Both the App Store and Google Play rejected the software. If we have to be honest, we could've seen that happen even before the app was submitted. It's quite obvious that neither app store would allow a piece of software that has the sole purpose of letting you bypass social media rules and post nudes left, right and center.

The release of such an app is more of a statement, than anything else, however. As DiMarco puts it, “I don't quite understand why my male counterpart can post freely on social media but I cannot. Nipples are nipples, there's no difference. Female nipples, male nipples, they're all the same”. The model failed to comment on the feature that lets you post a cartoon version of your private parts, though.

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You can now preserve the camera settings of your iPhone, thanks iOS 10.2!

In case you've missed today's big Apple-related news, iOS 10.2 is already rolling out to all compatible iPhones. If you haven't downloaded it yet, make sure to head to Settings > Software update and request it manually.

Some of the more important new features that arrived alongside Apple's latest software update are a bunch of new Unicode 9.0 emoji, new Emergency SOS feature, one-time login, as well as the new TV app. However, there's now a minor new feature that we simply couldn't overlook since we've previously had gripes with its absence from iOS.

See, imagine that you flick out your iPhone and take a selfie. Okay? Now, if you lock the phone and then re-open the camera, it will launch in its default mode and not the last mode you used it in, i.e. selfie. The same applies to filters you apply, and so on - camera settings are not preserved after you close the app and lock your phone.

Enter iOS 10.2, which has a neatly hidden menu that lets you choose whether to preserve the camera's settings between or have them reset every time you open the camera app. 

You can choose whether to preserve the camera mode, the photo filter, or the Live Photo setting. We think these are all great and useful additions that should have made it to the OS earlier, but anyway, better late than never, right? 

Oh, we almost forgot — to tinker with the new settings go to Settings > Photos & Camera > Preserve Settings and flick the corresponding switches. Happy selfie-taking!

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Apple relies on users to deal with calendar spam

Apple is known as a manufacturer that is always looking to offer a simple and intuitive approach to technological matters, so the way that Tim Cook & Co. are dealing with the recent outbreak of junk invitations on iCloud's calendar is not surprising but requires a bit of effort from the user's side. 

The company implemented a “report junk” button on iCloud.com, which allows users to manually report any spam that they have received in the form of invites. The problem drew a lot of attention around this year's Black Friday, as a lot of users were “bombarded” with fake calendar invites, most of which were sent from scammers, mainly from Chinese domains.

Before the “report junk” feature was added, if a person decided to just delete these fraudulent appointments, very often the endeavor would be counterproductive as this action informed the spammer that the account is active and usually this resulted in more phony requests. With the new addition from Apple this is no longer the case, but manually marking each invitation can be a rather time-consuming undertaking. Furthermore, the junk marking feature is currently only available on iCloud.com, but a future iOS update should enable this function for the iPhone and iPod. 

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Tinder on Apple TV: “Fun for the whole family”

We promise, this is not an April fools joke five months in advance. Tinder is actually available on Apple TV now. And the press release that announced it is quite surprising if not bizarre.

The new TV spin-off of the dating app comes with very basic functionality – you can view profiles and swipe. But if you'd like to edit your own profile or message a match, you'd still have to reach for your phone.

What strikes us as odd would be the marketing strategy Tinder has chosen for its TV app, though. According to the company, “it's the biggest thing to hit family night since Yahtzee”. It appears that the marketing campaign is completely focused on swiping with your grandma sitting next to you on the couch.

If we have to quote the masterminds behind the dating app themselves, “why swipe alone when you can let Aunt Donna have a say? She's known you since you were two; she's watched you grow. If she says you should Swipe Right on that nice girl in the penguin costume, you Swipe Right on that nice girl in the penguin costume”. We believe that was weird enough without the penguin costume, but who are we to judge?

You can see all of the ads of this new, and truly unexpected, campaign in the gallery below.

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You can now order Apple's AirPods, the $160 wireless earbuds ship on December 21st

You can finally order the Apple AirPods, the $160 set of futuristic, cord-less white earbuds that Apple introduced along with the iPhone 7.

The AirPods were initially supposed to launch in late October, but Apple faced unknown difficulties with manufacturing and left consumers in the dark about the upcoming earbuds for months.

Recently, speculations about the problems that have caused the Apple Airpods delay surged, only to come to a grinding stop today as Apple finally launches the earbuds. If you place your order today, the earliest shipping date is listed as December 21st, so it will take a bit more than a week for Apple to start shipping.

The Apple AirPods provide 5 hours of music playback on a single charge and come with a small, inhaler-sized box that doubles as a wireless charger that can provide an additional 24 hours worth of charge to the headphones. Apple has also made a custom, W1 chip for the AirPods in an attempt to make the wireless pairing easy and stable, a task that other Bluetooth headphones often fail at.

The AirPods also work with Siri and have a smart ear-detection system that will pause any music playing when you take one of the buds out of your ear. You also get a Lightning cable in the box that is used to charge the carrying case.

The Apple AirPods are compatible with all modern iPhones, iPads (iOS 10 or later required), Apple Watch and Mac computers.

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Linia is the free iOS app of the week

The latest free iOS app of the week is Linia. The app will normally run you $3.99, but for this week only you won't have to open your wallet to download and install the puzzle game. With more than 80 levels, the game asks you trace a line that connects shapes in various colors. The colors try to hide from you by changing shapes. Once you stop your Linia session, the game is saved to the cloud.

If you complete all levels, a special surprise is supposed to take place. The developer says that the game takes place in a relaxing atmosphere, so this is not a frantic puzzler for adrenaline junkies. And Linia is also available in the Google Play Store for Android users. However, Android users will have to shell out 99 cents for the game.

If you want to play a fun, relaxing and addictive game, download and install Linia now. Simply click on the appropriate link found on the sourcelink. You can get an idea how to play the puzzle game by clicking on the video found at the top of the story.

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Remembering the Samsung Omnia

Once the Apple iPhone became a hit in 2007, companies started designing and producing touchscreen phones as a way to take on Apple's exciting new product. One such device came from Samsung in the form of a handset called the Samsung Omnia. Originally available overseas in July 2008 as an unlocked unit, it eventually came to Verizon four months later. Big Red surprised many by making few changes, even keeping the support for Wi-Fi connectivity. Verizon, of course, was not the most open of carriers at the time.

The Samsung Omnia featured a 3.2-inch resistive touchscreen, which means it worked based on applied pressure. At the time, this was a cheaper solution compared to the capacitive screen found on the iPhone, and a lot of iPhone copycats were using it. A capacitive display is based on the electrical conducting capabilities of the human finger. With a 240 x 400 resolution, the pixel density of the Omnia was 146ppi. To put that in perspective, today's high-end models carry 450 to 540 pixels per inch. A Marvell PXA312 processor powered the device, running at 624MHz. 128MB of RAM was inside along with 8GB of storage. Keeping the lights on was the job of a removable 1440mAh battery. A 5MP camera graced the back of the unit, and Windows Mobile Professional 6.1 was installed.

Opera Mobile was pre-loaded onto the phone which gave users one of the best mobile browsers available at the time. Thanks to the resistive screen, a stylus came with the phone which could be tied to the hook on the side of the Omnia. This was placed on the device just for this reason. Besides using a finger or the stylus, an optical mouse feature produced a virtual cursor that could be moved around the screen using a pad found on the front of the unit. The phone supported a number of different video files.

The Omnia had some interesting features including a widget bar that allowed users to scroll down a list of widgets, and drag them to the home screen. Omnia owners could make two different home screens; by using the accelerometer to turn the phone from portrait to landscape, a second home screen appeared on the display.  

The Samsung Omnia spawned a number of sequels including the Omnia II which launched in December 2009 with a larger 3.7-inch AMOLED screen carrying a 480 x 800 resolution. 

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Steve Jobs talked about renting first run movies on iTunes back in 2010

The other day, we told you that Apple is interested in working out a deal with major movie studios that would allow first run movies to be rented from iTunes. A first run film is generally considered one that has been just released and has been in the theaters for a few weeks. Traditionally, these movies are not offered for streaming because that would interfere with the box-office take. Usually, iTunes waits for a movie to have been out for no earlier than three months before offering the title.

As it turns out, late Apple co-founder and CEO Steve Jobs was ahead of us mere mortals on this issue. Six years ahead, as it turns out. A video clip has surfaced of a panel discussion held during the D8 conference held in 2010. During the discussion, Jobs says, "I even think that there’s going to be a way to watch a first-run movie at home before it comes out on DVD if you’re willing to spend a bunch of money." As it turns out, the buzz around the water cooler is that first-run rentals could cost $25 to $50 each on iTunes, which would certainly be "a bunch of money."

If you have some time, we suggest that you try to watch the entire video even though it runs for 95 minutes. Walt Mossberg and Kara Fisher moderate a very entertaining talk with Jobs that covers a number of events that we passed along to you at the time such as Jobs' anger at Adobe over Flash, and the Apple iPhone 4 prototype that was lost in a bar. With Adobe, Jobs explains how it was really the software firm that took things out of proportion. And there is no mistake about Jobs' feelings when Google's name was brought up.by Mossberg.

Check it all out by clicking on the video at the top of this story.

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Four new Apple Watch ads out to motivate you: go out, run, dance, play

The Apple Watch is slowly, but steadily building momentum: analytics firm IDC published a speculative report last week suggesting that the Apple wearable has lost momentum, but chief executive Tim Cook swiftly refuted such speculation and said that the watch had its best week last week.

One thing is clear: in a world of wearables, Apple has captured the majority of profits and it's managed to improve a slow and somewhat clunky Apple Watch significantly in the past year or so.

Of course, many are still complaining about the lack of a round watch from Apple (the company is rumored to consider such an option) and about the way-too-small app 'honeycomb' grid. It's worth noting that Samsung has really upped its design game and its most recent Gear S3 smartwatch is an extremely good looking timepiece for those who prefer classic watch looks.

If you want some motivation to go out and be more active, though, the Apple Watch seems to offer the most: especially with a newly-forged partnership with Nike. Check out these four newest ad spots for the watch that will make you want to go out and move.

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